If you’re curious about the origin of this name, we invite you to visit the Wikipedia page.
In this section, however, we want to explain what a pitch is and how we create them at Financial Researches.
PITCH DECK
WHAT IS A PITCH?
A pitch is a presentation, usually created using tools like PowerPoint, Keynote, Emaze, etc. – but other formats are perfectly fine too. In these cases, being original pays off.
The goals of a pitch can be many, but here we’ll focus on those that relate to our core activity: presenting a project to potential investors – whether they are business angels, venture capital firms, public funding bodies, or simply a board of directors.
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WHAT SHOULD A PITCH INCLUDE?
Beyond the format, a pitch should cover the following points:
• Who are you? (Team introduction)
• The problem (What issue are you solving or what opportunity are you seizing?)
• Your solution (How do you plan to solve it?)
• Target audience (Who is your product/service for?)
• Market (The context you aim to operate in)
• Competitors (Do they exist? Who are your direct competitors?)
• Competitive advantage (Why are you better than them?)
• Financial slides
• What’s your valuation?
• What equity are you offering?
• Exit valuation
• Exit timeline
• Exit strategy
• Mention of shareholders’ agreements (if any)
Length and Structure of the Pitch
The “classic” pitch is supposed to last 5 minutes. In our opinion, that’s nonsense — we’ve never seen a presentation that short.
It’s true that investors need to manage their time, but 5 minutes are simply not enough. Typically, a pitch presentation lasts about 40 minutes, excluding the pleasantries: 20 minutes for the actual presentation and 20 for Q&A.
Therefore, a pitch should last around 20 minutes, with roughly twenty slides. Financial slides are usually just briefly mentioned, and will likely be the subject of specific questions from investors
FOR INFO
Need to present your project to investors and want us to prepare your pitch?
You’ll just need to provide the necessary materials.
We work remotely and create pitch decks for clients all over the world.
But if you prefer to meet us in person, head over to the “Contacts” section.
WHAT DO WE NEED FROM YOU?
• High-resolution images and logos
• CVs and team photos
• Business plan
• Business valuation, carried out either by us or by a Certified Accountant
• If not included in the valuation: exit valuation, exit strategy, and any shareholders’ agreements protecting minority interests
For more information, click the button below to schedule a free video call or phone consultation.
Prefer WhatsApp? Message us at: +39 345 3281850